← All skill packs

Marketing & SEO Workflows

Skill pack
23 skills0 selected
waterinsoluble-orderplatyctenea746Skills in this pack

Apply John Brooks' Business Adventures framework to analyze corporate failures, market crises, and business decisions.

English

Evaluate investments and financial products using Bogle's investment vs. speculation framework.

English

Applies Bogle's index fund framework to investment decisions. Use when evaluating index vs active funds, fund costs, stock/bond allocation, or performance-chasing risk.

English

Apply Philip Fisher growth stock investing methodology from Common Stocks and Uncommon Profits. Use this skill whenever a user asks about evaluating whether a company is a growth stock, analyzing a company investment quality, when to buy or sell a stock, how to research a company using the scuttlebutt method, diversification strategy, or any question involving long-term growth investing. Trigger on phrases like is X a growth stock, should I buy or sell X, analyze X using Fisher, evaluate X as an investment, growth stock criteria, scuttlebutt research, or any company analysis request. Always use this skill for stock evaluation questions.

English

Apply Jonah Berger's STEPPS framework to engineer contagious content: Social Currency, Triggers, Emotion, Public, Practical Value, Stories.

English

Turn customers into brand advocates using Hodak's SUPER model. Trigger: 'How do I get loyal customers?', 'customer retention', 'word-of-mouth growth', 'customer experience', 'turning customers into fans'.

English

Analyze financial advice and Wall Street conflicts of interest using Fred Schwed's framework.

English

Apply Keynes's economic reasoning framework to macro policy analysis.

English

Analyze company financials using Xiao Xing's three-statement framework. Trigger on: \"read this balance sheet\", \"is this company profitable\", \"analyze financials\", \"ROIC vs WACC\", \"cash flow health\".

English

Apply Benjamin Graham's value investing framework to evaluate stocks, portfolio allocation, and investment vs. speculation decisions. Trigger on: \"Is this stock worth buying?\", \"Is this investment or speculation?\", \"How should I allocate my portfolio?\", \"Is this company a good value?\", \"should I sell in a downturn?\", \"evaluate this stock for a defensive investor\".

English

Applies Darwinian evolutionary principles to long-term stock investing: reject dangerous businesses (Type I errors), screen by historical ROCE, assess multi-level robustness, read honest vs. dishonest signals, and hold quality companies with extreme patience. Trigger: 'evaluate this stock Darwin-style', 'should I buy or avoid this company', 'assess business quality', 'is this a good long-term investment', 'analyze company robustness'.

English

Build social media content strategy using Vaynerchuk's jab/right hook framework. Trigger: 'social media content', 'how to sell on social', 'brand storytelling', 'content for [platform]', 'social media strategy'.

English

Apply Charlie Munger's latticework of mental models and worldly wisdom to investments, decisions, and bias detection. Trigger on: \"analyze this investment like Munger\", \"what mental models apply here\", \"spot psychological biases\", \"evaluate this business using worldly wisdom\", \"Munger checklist\".

English

Evaluate CEOs and companies using Thorndike's Outsider framework. Trigger on: \"Is this CEO a good capital allocator?\", \"How should a company use excess cash?\", \"Should management buy back stock?\", \"Is this a well-run company?\", \"Evaluate this CEO's track record\".

English

Apply Ryan Holiday's framework for creating work that lasts: prioritize craft over marketing, position for timelessness, build an owned platform, and think in decades not days.

English

Perform a comprehensive SEO metadata audit on any webpage or HTML document, grounded in the 10 most important HTML meta tags. Use this skill whenever the user shares a URL, HTML source, or page content and asks about SEO, metadata, title tags, meta descriptions, canonical tags, schema markup, open graph tags, social sharing, mobile optimization, or why a page might not be ranking well. Also trigger for requests like "check my SEO", "review my page's metadata", "audit this site", "improve my search ranking", "generate an SEO report", or "what's wrong with my page's SEO". When in doubt, use this skill — it's better to run a partial audit than to answer SEO questions without it.

English

Unlock creative inspiration by building on influences using Kleon's framework. Trigger: 'Where do I get ideas?', 'How do I find my creative voice?', 'creative block', 'I feel unoriginal', 'how to start making things'.

English

Apply Donald Miller's SB7 framework to clarify brand messaging: position customer as hero, brand as guide, define problems, plan, and call to action.

English

Apply Seth Godin's marketing philosophy: find the smallest viable audience, match their worldview, earn permission, and make change that spreads person-to-person.

English

Identify and overcome Resistance in creative work using Pressfield's framework. Trigger: 'I can't start', 'I keep procrastinating', 'I'm afraid to ship', 'turning pro', 'creative block', 'Resistance'.

English

Harness Engineering 第一阶段:扫描现有项目,生成 AGENTS.md(目录文件)和完整的 docs/ 知识库结构。 当用户想要"为项目添加 agent 支持"、"让 AI 更好地理解我的项目"、"开始 harness engineering"、 "创建 AGENTS.md"、"搭建 agent 文档结构"、"让 Claude Code 更好地工作"时,立即使用此 skill。 也适用于用户说"帮我把项目文档整理好给 agent 用"、"我想开始用 AI agent…

Chinese

Harness Engineering 第一阶段第二步:深度分析项目代码,填充 docs/ 知识库各文件的实质内容。 在 harness-step1-create-agents-md 创建好目录骨架之后使用。当用户说"填充文档内容"、 "完善 docs/ 文件"、"让文档有实质内容"、"分析项目写架构文档"、"写 ARCHITECTURE.md"、 "写技术决策文档"时,立即使用此 skill。 前置条件:项目中已有 AGENTS.md 和 docs/ 目录骨架(由 harness-step1…

Chinese

Harness Engineering 第二阶段:建立跨 session 状态管理,解决 agent 每次对话失忆的问题。 创建…

Chinese

Includes Business Adventures Analysis Brooks, Clash Cultures Investment Speculation Bogle, Common Sense Index Investing Bogle, and other workflows.

Install with
Claude CodeCodexCursorGitHub CopilotGemini CLI

Supported by the Atlas install prompt. Skill-specific requirements vary.

Pack stats

Skills23CategorygeneralStars0

What’s included

Business Adventures Analysis Brooks

Apply John Brooks' Business Adventures framework to analyze corporate failures, market crises, and business decisions. Trigger: \"why did this fail?\", \"what patterns apply?\", \"analyze this case\

Clash Cultures Investment Speculation Bogle

Evaluate investments and financial products using Bogle's investment vs. speculation framework. Trigger on: \"Is this a good fund?\", \"Should I trade or hold?\", \"Are my investment costs too high?\", \"Is this financial product serving investors?\", \"Explain why most active funds underperform.\

Common Sense Index Investing Bogle

Applies Bogle's index fund framework to investment decisions. Use when evaluating index vs active funds, fund costs, stock/bond allocation, or performance-chasing risk.

Common Stocks Uncommon Profits

Apply Philip Fisher growth stock investing methodology from Common Stocks and Uncommon Profits. Use this skill whenever a user asks about evaluating whether a company is a growth stock, analyzing a company investment quality, when to buy or sell a stock, how to research a company using the scuttlebutt method, diversification strategy, or any question involving long-term growth investing. Trigger on phrases like is X a growth stock, should I buy or sell X, analyze X using Fisher, evaluate X as an investment, growth stock criteria, scuttlebutt research, or any company analysis request. Always use this skill for stock evaluation questions.

Contagious — STEPPS Viral Content Framework

Apply Jonah Berger's STEPPS framework to engineer contagious content: Social Currency, Triggers, Emotion, Public, Practical Value, Stories.

Creating Superfans Hodak

Turn customers into brand advocates using Hodak's SUPER model. Trigger: 'How do I get loyal customers?', 'customer retention', 'word-of-mouth growth', 'customer experience', 'turning customers into fans'.

Customers Yachts Wall Street Schwed

Analyze financial advice and Wall Street conflicts of interest using Fred Schwed's framework. Trigger on: \"Can I trust this broker/advisor?\", \"Is this forecast reliable?\", \"Why is financial advice so complex?\", \"Whose interest does this serve?\", \"Should I believe this market prediction?\

Essays in Persuasion Keynes

Apply Keynes's economic reasoning framework to macro policy analysis. Trigger on: \"Is this fiscal/monetary policy correct?\", \"Will austerity work?\", \"Is inflation or deflation more dangerous?\", \"Analyze this economic crisis\", \"Was this central bank decision right?\

Financial Statements Analysis Xiao Xing

Analyze company financials using Xiao Xing's three-statement framework. Trigger on: \"read this balance sheet\", \"is this company profitable\", \"analyze financials\", \"ROIC vs WACC\", \"cash flow health\".

Intelligent Investor Graham

Apply Benjamin Graham's value investing framework to evaluate stocks, portfolio allocation, and investment vs. speculation decisions. Trigger on: \"Is this stock worth buying?\", \"Is this investment or speculation?\", \"How should I allocate my portfolio?\", \"Is this company a good value?\", \"should I sell in a downturn?\", \"evaluate this stock for a defensive investor\".

Investing from Darwin

Applies Darwinian evolutionary principles to long-term stock investing: reject dangerous businesses (Type I errors), screen by historical ROCE, assess multi-level robustness, read honest vs. dishonest signals, and hold quality companies with extreme patience. Trigger: 'evaluate this stock Darwin-style', 'should I buy or avoid this company', 'assess business quality', 'is this a good long-term investment', 'analyze company robustness'.

Jab Jab Right Hook Vaynerchuk

Build social media content strategy using Vaynerchuk's jab/right hook framework. Trigger: 'social media content', 'how to sell on social', 'brand storytelling', 'content for [platform]', 'social media strategy'.

Munger Mental Models Worldly Wisdom

Apply Charlie Munger's latticework of mental models and worldly wisdom to investments, decisions, and bias detection. Trigger on: \"analyze this investment like Munger\", \"what mental models apply here\", \"spot psychological biases\", \"evaluate this business using worldly wisdom\", \"Munger checklist\".

Outsiders Ceo Capital Allocation Thorndike

Evaluate CEOs and companies using Thorndike's Outsider framework. Trigger on: \"Is this CEO a good capital allocator?\", \"How should a company use excess cash?\", \"Should management buy back stock?\", \"Is this a well-run company?\", \"Evaluate this CEO's track record\".

Perennial Seller — Holiday's Longevity Framework

Apply Ryan Holiday's framework for creating work that lasts: prioritize craft over marketing, position for timelessness, build an owned platform, and think in decades not days.

SEO Metadata Audit

Perform a comprehensive SEO metadata audit on any webpage or HTML document, grounded in the 10 most important HTML meta tags. Use this skill whenever the user shares a URL, HTML source, or page content and asks about SEO, metadata, title tags, meta descriptions, canonical tags, schema markup, open graph tags, social sharing, mobile optimization, or why a page might not be ranking well. Also trigger for requests like "check my SEO", "review my page's metadata", "audit this site", "improve my search ranking", "generate an SEO report", or "what's wrong with my page's SEO". When in doubt, use this skill — it's better to run a partial audit than to answer SEO questions without it.

Steal Like an Artist Kleon

Unlock creative inspiration by building on influences using Kleon's framework. Trigger: 'Where do I get ideas?', 'How do I find my creative voice?', 'creative block', 'I feel unoriginal', 'how to start making things'.

Story Brand Messaging Framework

Apply Donald Miller's SB7 framework to clarify brand messaging: position customer as hero, brand as guide, define problems, plan, and call to action.

This Is Marketing — Godin's Framework

Apply Seth Godin's marketing philosophy: find the smallest viable audience, match their worldview, earn permission, and make change that spreads person-to-person.

War of Art Pressfield

Identify and overcome Resistance in creative work using Pressfield's framework. Trigger: 'I can't start', 'I keep procrastinating', 'I'm afraid to ship', 'turning pro', 'creative block', 'Resistance'.

Harness Step1 Create AGENTS.md

Harness Engineering 第一阶段:扫描现有项目,生成 AGENTS.md(目录文件)和完整的 docs/ 知识库结构。 当用户想要"为项目添加 agent 支持"、"让 AI 更好地理解我的项目"、"开始 harness engineering"、 "创建 AGENTS.md"、"搭建 agent 文档结构"、"让 Claude Code 更好地工作"时,立即使用此 skill。 也适用于用户说"帮我把项目文档整理好给 agent 用"、"我想开始用 AI agent 开发"等场景。

Harness Step2 Fill Docs

Harness Engineering 第一阶段第二步:深度分析项目代码,填充 docs/ 知识库各文件的实质内容。 在 harness-step1-create-agents-md 创建好目录骨架之后使用。当用户说"填充文档内容"、 "完善 docs/ 文件"、"让文档有实质内容"、"分析项目写架构文档"、"写 ARCHITECTURE.md"、 "写技术决策文档"时,立即使用此 skill。 前置条件:项目中已有 AGENTS.md 和 docs/ 目录骨架(由 harness-step1 创建)。

Harness Step3 Session Management

Harness Engineering 第二阶段:建立跨 session 状态管理,解决 agent 每次对话失忆的问题。 创建 tasks.json(任务清单)、progress.md(进度记录)、init.sh(环境初始化脚本)三个文件。

Quick start

  1. Choose your skills. Select individual skills above, or choose the entire pack.
  2. Copy the install prompt. Use Copy install prompt above the list.
  3. Send it to your agent. Paste into your coding agent’s chat. Your agent reviews the source and guides the setup.

Try it with your agent

After installation, start with a request like:

Example request
Use the Business Adventures Analysis Brooks skill to help with my task.
Ask me for the context you need before getting started.

Requirements & license

  • A coding agent that can access your project files and install skills.
  • Your agent checks each skill’s instructions, dependencies, and permissions during setup.
  • Reported license for the skills shown: MIT. The author’s terms apply.
Marketing & SEO Workflows | Agent Skills Atlas