Marketing & SEO Workflows

The pack's contract/customer-service negotiator, proven outside a repo: scans an Amazon account for restocking fees, short refunds, and forgotten or overpriced digital subscriptions (Prime Video Channels like Britbox/Starz/AMC+/Paramount+, Audible membership, Kindle Unlimited, Prime itself) — money Amazon is quietly holding or billing that the owner never noticed — then drives Amazon's live chat to get fees waived, refunds issued, or unused subscriptions canceled and the last charge refunded. Recovered $448.31 in one sitting — including a full refund on an item Amazon had already denied once, with no return required. Use this whenever the user mentions Amazon returns, restocking fees, an Amazon refund that looks short, a forgotten subscription (Britbox, Starz, Audible, Kindle Unlimited, etc.), disputing an Amazon charge, checking whether a return was fully refunded, auditing recurring Amazon charges, or asks something like 'did I get charged for that return', 'am I still paying for Britbox', or 'is Amazon still holding money on me' — even if they never say the word 'restocking' or 'subscription.' Requires the Claude in Chrome browser extension connected and logged into the target Amazon account. NOT FOR: marketplace third-party seller disputes that require the A-to-z Guarantee process, chargebacks through a bank, price-protection claims (unvalidated stretch goal), or subscriptions billed outside Amazon (Netflix, Spotify, a gym, SaaS tools, App Store/Play Store, PayPal) — use subscription-recovery for those.

Use when planning, creating, or orchestrating a complete Android app-development workflow from a one-line idea or target keyword through Play Store submission — the entry point for any 'build/ship/submit an Android app' request. Covers keyword-first product selection, native Kotlin/Jetpack Compose scaffolding via Gradle, Play Billing monetization, Play Store screenshots and ASO listing copy, Data Safety and content-rating disclosure, signing and release through Google Play Console or Fastlane supply, and ship-gate discipline. NOT FOR: iOS work (use site-to-ios-app); reviewing or grading an existing app's code instead of building a new one (use suede-code-review).

Design and write any creative surface Suede ships — landing pages, brand surfaces, product and app UI, Apple iOS and App Store surfaces, dashboards, components, and creative projects. Routes through register classification, a context gate, design laws, tokens, fluid type, motion, and visual QA; clones a reference site's visual DNA into transferable tokens; writes the words too with persuasion frameworks, headline formulas, A/B variants, an anti-slop gate, and a copy score; and can orchestrate a multi-agent build team with WIP protection, RFC, rollback trees, and a signed evidence handoff. Use when you design, redesign, restyle, suedify, clone a site's look, build a UI or app shell or App Store screenshots, write or rewrite copy, headlines, CTAs, email or social, build a design system or tokens, run visual QA, or coordinate a big multi-lane build. Writing mode is on by default. Website-only conversion, SEO, and visibility audits are separate companions you run on demand.

Write anything Suede ships and earn the click. Routes any writing request — long-form, short-form, GitHub and docs, social, email, App Store copy, brand-voice retuning, and ambassador talk-tracks — through mode-specific structure, 12 headline formulas, 5 persuasion frameworks, A/B variants, an anti-slop gate, and a copy score. Use when you need to write, rewrite, edit, align to the house voice, generate headlines or CTAs or subject lines, draft social or email or README or App Store copy, or hand an ambassador hype-free words to explain Suede. Organizes and prepares copy only; does not clear rights, confirm ownership, approve payouts, write to a registry, or guarantee outcomes.

Audit music, audio, video, artwork, and creative release folders for missing metadata, release-readiness gaps, file organization issues, rights and split blockers,…

Turn a website, PWA, dashboard, or marketplace into an iOS app with App Store strategy, screenshots, metadata, and release gates.

The pack's contract negotiator, generalized beyond Amazon: a recurring-charge auditor that finds forgotten, unused, or overpriced subscriptions across any service (Netflix, Spotify, Hulu, Disney+, gym memberships, SaaS tools, news sites, app subscriptions) and either cancels them directly or negotiates a refund/waiver through that service's own support channel. Complements amazon-returns-recovery, which stays scoped to Amazon returns/restocking fees and Amazon-billed subscriptions (Prime Video Channels, Audible, Kindle Unlimited) — this skill covers everything billed outside Amazon: direct-bill streaming and software, App Store and Google Play subscriptions, and PayPal-billed recurring payments. Use this whenever the user wants to audit recurring charges generally, asks what subscriptions they're paying for, mentions a specific non-Amazon subscription (Netflix, Spotify, a gym, a SaaS tool, etc.), wants to find and cancel unused subscriptions, or asks something like 'what am I still paying for', 'find my subscriptions', or 'cancel stuff I don't use.' Requires the Claude in Chrome browser extension for any service checked in-browser; some services may need the user to share a statement or app screen directly. NOT FOR: Amazon-billed subscriptions or Amazon returns/restocking fees (use amazon-returns-recovery), automated bank-statement parsing without the user directly sharing the statement, or completing purchases/entering payment credentials on the user's behalf.

Suede-owned experimentation discipline for hypotheses, sample sizing, test duration, significance, and repeatable experiment programs. Use when comparing variants, deciding whether a result is reliable, or building an experiment backlog and cadence. NOT FOR: analytics instrumentation (use suede-analytics), post-click conversion diagnosis (use suede-site-alchemy), or writing the variant copy itself (use suede-copy).

Suede-owned paid-media creative system for hooks, headlines, primary text, static and motion concepts, platform specs, review pages, and test-ready variant batches. Use when producing or iterating ad creative from grounded product and audience inputs. NOT FOR: campaign budgets, bidding, or targeting (use suede-ads), statistical test design (use suede-ab-testing), or landing-page copy (use suede-copy).

Suede-owned paid-acquisition operating system for channel choice, campaign structure, audiences, bidding, budget pacing, negative keywords, retargeting, and kill-or-scale decisions. Use when planning, auditing, or optimizing paid campaigns on Google, Meta, LinkedIn, X, or comparable platforms. NOT FOR: producing creative variants (use suede-ad-creative), implementing measurement (use suede-analytics), or optimizing the landing page (use suede-site-alchemy).

Split complex work into coordinated agent lanes with WIP checks, quality gates, rollback plans, and handoffs that prove what shipped.

Design AI evals that catch regressions before users do: rubrics, test cases, failure modes, acceptance gates, and AI-SPEC artifacts.

Suede-owned measurement discipline for tracking plans, event and conversion instrumentation, UTMs, attribution, and verification of what actually fires. Use when setting up, auditing, or repairing analytics across web, product, paid, and lifecycle surfaces. NOT FOR: experiment design or significance decisions (use suede-ab-testing), campaign optimization (use suede-ads), or revenue-process architecture (use suede-revops).

Suede-owned app-store optimization discipline for keyword fields, titles, subtitles, descriptions, screenshots, ratings context, and competitor listing audits. Use when improving App Store or Google Play visibility or listing conversion from a live app URL and current console evidence. NOT FOR: building or releasing the app (use site-to-ios-app or android-app-factory), creating paid ad assets (use suede-ad-creative), or install-event instrumentation (use suede-analytics).

Turn a song, release, era, catalog moment, show, or drop into a complete artist campaign — sharpen the artist identity spine and world, build eras with visual codes and rituals, expand one track into a universe, hunt the 5-15s hooks that travel, design release stunts, fan missions, puzzles, timed drops, unlocks and collector moments, write repeatable fan rituals, direct visualizers and lyric videos, invent merch and collector objects, stage live setlists, resurrect dormant catalog, match collaborators, and package the full announce, teaser, release-week and post-drop rollout with copy, content calendar, email, site sections, press angles, fan actions, and build-next CTAs. Use when a musician, artist, manager, label, creative director, or agent wants the whole rollout packaged into usable moves. Organizes and prepares only — it does not clear rights, confirm ownership, approve payouts, write to a registry, secure placements or cosigns, or guarantee outcomes.

Suede-owned retention discipline for voluntary and involuntary churn: cancel flows, pause paths, evidence-based save offers, failed-payment recovery, proactive signals, and win-back design. Use when diagnosing subscriber loss or designing a bounded retention intervention. NOT FOR: lifecycle-email production (use suede-emails), pricing architecture (use suede-pricing), paywall design (use suede-paywalls), or event instrumentation (use suede-analytics).

Make CI hold the line: path-aware builds, required checks, branch protection, duplicate pipeline repair, and merge gates that do not deadlock.

Suede-owned short-to-long content funnel blueprint. Use when turning a video, clip, interview moment, talk excerpt, screen recording, or transcript into a repeatable clip-to-guide package that bridges attention to an X Article, LinkedIn article or newsletter, blog guide, playbook, or other long-form asset; includes fit criteria, rights routing, moment scoring, a clip brief, exact post copy, publishing sequence, approval bundle, measured success loop, and a dual-evidence certainty gate when Full Send or Codex Fleet controls the run. NOT FOR: full video editing or production (use suede-video), general social calendars or listening (use suede-social), creating the long-form asset from scratch (use suede-copy and suede-content-strategy), paid ads (use suede-ad-creative), or publishing or reposting without exact-content and visible-identity approval.

Suede-owned co-marketing discipline for partner fit, audience overlap, joint offers, shared distribution, operating roles, measurement, and fair credit. Use when identifying potential partners or planning a specific joint campaign or cross-promotion. NOT FOR: affiliate or customer-referral programs (use suede-referrals), product-launch orchestration (use suede-launch-packaging), or partner-facing sales collateral (use suede-sales-enablement).

Review and grade code in one pass — deep findings plus a blunt A-F ship verdict by default. TypeScript, React, Next.js, OWASP, and database checklists; three depth levels; 10+ instant-F triggers; grade caps for auth and payment surfaces; a deploy-safety gate; and fix briefs. Use when explicitly asked to review, grade, audit, security-check, or ship-gate a diff, PR, file, or release.

Give a blunt A-F ship verdict for a code change across correctness, security, data, UX, verification, and deploy readiness.

Find the bugs a diff can actually ship: TypeScript, React, Next.js, OWASP, accessibility, SEO, database, and deploy-risk review.

Claude-directed parallel OpenAI Codex CLI worker fleet for bulk generation. Use when a job is high-volume, well-specified, and splits into independent worker-sized tasks (content batches, test generation, bulk refactors) and Codex CLI is installed and logged in. Claude decomposes, briefs, spawns codex exec runs in parallel, and review-gates every output. NOT FOR: multi-lane Claude agents coordinating one complex change (use suede-agent-teams); low-volume, judgment-dense copy Claude should write itself (use suede-copy or johnny-suede-write).

Suede-owned B2B cold-email discipline for evidence-based personalization, subject lines, opening lines, concise bodies, one clear CTA, and bounded follow-up sequences. Use when writing or repairing outbound email to qualified prospects. NOT FOR: building or qualifying the prospect list (use suede-prospecting), lifecycle or nurture email (use suede-emails), or broader sales collateral (use suede-sales-enablement).