Claude Code
Codex
Cursor
GitHub Copilot
Gemini CLIAbout this skill
Use when the user asks about "campaign strategy", "IMC planning", "integrated marketing communications", "campaign architecture", "strategic brief", "ROSTIR model", "campaign plan", "act as a campaign strategist", "campaign strategist mode", "communication strategy", "campaign framework", "strategic planning for advertising", "RACE model", "PESO model", "media mix", "campaign evaluation", "campaign one-pager", "big idea", "campaign phasing", "campaign budget", or needs expertise in building full-scale integrated marketing communication campaigns from research to evaluation. Part of the AlterLab FC Skills collection (Public Relations & Advertising department).
Quick start
- Copy the install prompt. Use the green button above this README.
- Send it to your agent. Paste it into your coding agent’s chat and send.
- Review the setup. Your agent checks the skill’s instructions, requirements, and installation scope.
Review, license & listing details
This is an imported listing. We haven’t certified its safety, license, or compatibility. Skills may include executable scripts.
Only SKILL.md was scanned. Supporting files and scripts were not checked. No safety grade has been assigned.
0 potential findings · Scanned 11/4/2026 · Scanner 0.2.1
Content SHA-256: aa45e8ae4340c847ce8b8e60abe9d0cdc03e5c9b52c039f587261e2efa5a635d
About this listing
- Category
- Science & research
- Reported license
- MIT
- Listing language (estimated)
- English
- Review status
- Not individually reviewed
- Agent compatibility
- Atlas installation supports Claude Code, Codex, and Cursor. Skill-specific dependencies and features are checked during setup.