Use when balancing an innovation, growth, transformation, or venture portfolio across McKinsey's Three Horizons: Horizon 1 current core businesses, Horizon 2 emerging growth businesses, and Horizon 3 future options. Covers concurrent portfolio balance, resource allocation (the 70-20-10 benchmark and its caveats), evidence maturity, governance and metrics by horizon, metered funding, ring-fenced budgets, transitions from option to emerging business to core, the collapsed-time critique that disruption can now arrive on core timelines, and the risk that short-term core demands or incentives starve future growth. Do NOT use for BCG growth-share portfolio allocation (use bcg-matrix), Ansoff product-market growth path selection (use ansoff-matrix), Blue Ocean value-curve redesign (use blue-ocean-strategy), scenario construction and stress-testing across alternative futures (use scenario-planning), OKR goal-setting (use okrs), or quantified probability-weighted valuation (use expected-value).
Install with
Claude CodeCodexCursorGitHub CopilotGemini CLI
Supported by the Atlas install prompt. Skill-specific requirements vary.
Skill stats
Skills1CategoryGrowth & marketingStars0
About this skill
Use when balancing an innovation, growth, transformation, or venture portfolio across McKinsey's Three Horizons: Horizon 1 current core businesses, Horizon 2 emerging growth businesses, and Horizon 3 future options. Covers concurrent portfolio balance, resource allocation (the 70-20-10 benchmark and its caveats), evidence maturity, governance and metrics by horizon, metered funding, ring-fenced budgets, transitions from option to emerging business to core, the collapsed-time critique that disruption can now arrive on core timelines, and the risk that short-term core demands or incentives starve future growth. Do NOT use for BCG growth-share portfolio allocation (use bcg-matrix), Ansoff product-market growth path selection (use ansoff-matrix), Blue Ocean value-curve redesign (use blue-ocean-strategy), scenario construction and stress-testing across alternative futures (use scenario-planning), OKR goal-setting (use okrs), or quantified probability-weighted valuation (use expected-value).
Quick start
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Use when balancing an innovation, growth, transformation, or venture portfolio across McKinsey's Three Horizons: Horizon 1 current core businesses, Horizon 2 emerging growth businesses, and Horizon 3 future options. Covers concurrent portfolio balance, resource allocation (the 70-20-10 benchmark and its caveats), evidence maturity, governance and metrics by horizon, metered funding, ring-fenced budgets, transitions from option to emerging business to core, the collapsed-time critique that disruption can now arrive on core timelines, and the risk that short-term core demands or incentives starve future growth. Do NOT use for BCG growth-share portfolio allocation (use bcg-matrix), Ansoff product-market growth path selection (use ansoff-matrix), Blue Ocean value-curve redesign (use blue-ocean-strategy), scenario construction and stress-testing across alternative futures (use scenario-planning), OKR goal-setting (use okrs), or quantified probability-weighted valuation (use expected-value).
About this listing
Category
Growth & marketing
Reported license
CC-BY-4.0
Listing language (estimated)
English
Review status
Not individually reviewed
Agent compatibility
Atlas installation supports Claude Code, Codex, and Cursor. Skill-specific dependencies and features are checked during setup.