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Ads Performance Analytics

Agent skill
1 skill

How to read paid media dashboards without fooling yourself. Attribution models, platform reporting quirks, multi-platform reconciliation, ROAS vs LTV horizon traps, statistical noise in performance metrics, incrementality testing, and the failure modes that produce expensive lessons. Triggers on read paid media dashboard, attribution analysis, ROAS vs LTV, multi-platform reconciliation, ad incrementality, geo holdout, conversion lift study, ghost bidding, paid media reporting, board-deck paid media metrics, blended CAC, MMM, MTA, last-click attribution. Also triggers when a marketer is about to scale, kill, or rebudget a campaign based on platform metrics, or when reconciling platform reports against warehouse revenue.

Install with
Claude CodeCodexCursorGitHub CopilotGemini CLI

Supported by the Atlas install prompt. Skill-specific requirements vary.

Skill stats

Skills1CategoryAdvertisingStars0

About this skill

How to read paid media dashboards without fooling yourself. Attribution models, platform reporting quirks, multi-platform reconciliation, ROAS vs LTV horizon traps, statistical noise in performance metrics, incrementality testing, and the failure modes that produce expensive lessons. Triggers on read paid media dashboard, attribution analysis, ROAS vs LTV, multi-platform reconciliation, ad incrementality, geo holdout, conversion lift study, ghost bidding, paid media reporting, board-deck paid media metrics, blended CAC, MMM, MTA, last-click attribution. Also triggers when a marketer is about to scale, kill, or rebudget a campaign based on platform metrics, or when reconciling platform reports against warehouse revenue.

Quick start

  1. Copy the install prompt. Use the green button above this README.
  2. Send it to your agent. Paste it into your coding agent’s chat and send.
  3. Review the setup. Your agent checks the skill’s instructions, requirements, and installation scope.
Review, license & listing details
Review the source before using this skill

This is an imported listing. We haven’t certified its safety, license, or compatibility. Skills may include executable scripts.

Automated security scan: Partial

Only SKILL.md was scanned. Supporting files and scripts were not checked. No safety grade has been assigned.

0 potential findings · Scanned 11/4/2026 · Scanner 0.2.1

Content SHA-256: 1d37faa69f772441e01d43396820962890d7a80608e3afb64e1d5111722a8158

About scan coverage and limitations

About this listing

Category
Advertising
Reported license
Not specified
Listing language (estimated)
English
Review status
Not individually reviewed
Agent compatibility
Atlas installation supports Claude Code, Codex, and Cursor. Skill-specific dependencies and features are checked during setup.
Ads Performance Analytics | Agent Skills Atlas